Social media these days offers two completely different worlds online. One of them is when your online presence is kept private and one where you set it to “public”. We encounter both types of profiles in our daily social media use. If you aim to have better visibility to your individual or brand persona, public […]
Archives for February 2020
Influencer Marketing: Why You Need It
Influencer marketing is a form of collaboration in social media marketing. It involves endorsements from people on the internet with a loyal and large following called “Influencers”. It also includes organizations who have achieved a position of expertise within their niche. The collaboration comes in many types ranging from shout-outs, product placement to promotions. Dynamic […]
SEO Explained: A Quick Guide
SEO, the part notorious part essential aspect of information-age marketing isn’t just about providing information on the products and services you offer but instead about analysing and understanding the problems your customers need to solve. SEO is what companies around the world have been focused on lately since being ranked higher on search engines has […]