What makes a great leader has little to do with leading the pack and more about steering the team towards a great goal by harnessing each member’s strength. Almost all the time, leaders do not focus on instructing those around them. They guide. They share. They place themselves on equal footing with whoever chooses to […]
Boosting Digital Impact With Social Media Contests
Social media strategies are ever-evolving. Brands these days are venturing beyond the conventional avenues and identifying new ways to market online. Some of these strategies just grew from individuals around the world making the same decisions online and are now recognized as legitimate ways of digital marketing. Social Media Contests are perfect to jumpstart engagement! […]
5 Reasons You Should Have a Public Profile
Social media these days offers two completely different worlds online. One of them is when your online presence is kept private and one where you set it to “public”. We encounter both types of profiles in our daily social media use. If you aim to have better visibility to your individual or brand persona, public […]
Influencer Marketing: Why You Need It
Influencer marketing is a form of collaboration in social media marketing. It involves endorsements from people on the internet with a loyal and large following called “Influencers”. It also includes organizations who have achieved a position of expertise within their niche. The collaboration comes in many types ranging from shout-outs, product placement to promotions. Dynamic […]
SEO Explained: A Quick Guide
SEO, the part notorious part essential aspect of information-age marketing isn’t just about providing information on the products and services you offer but instead about analysing and understanding the problems your customers need to solve. SEO is what companies around the world have been focused on lately since being ranked higher on search engines has […]
Want more Instagram followers? Here’s 5 things you should avoid
Instagram is one of the finest social media platforms to sell your brand and let people know that you are out there. It’s a fast-growing community that allows us to market your product. A lot of people try to sell their products through Instagram while not knowing how Instagram actually works. There are some people […]
Three Effective Ways Twitter Helps Increase Brand Recognition
Twitter is a powerful social media tool where you can find the latest and most up to date information on various topics. Twitter can be used to help promote your brand and increase brand recognition. While using Twitter may be common, using it effectively really is not. For someone aiming to increase their brand awareness, […]
Few Steps To Make Money on YouTube
YouTube has been the “it” place for videos since only a few years after its inception but while many of us have accounts to view videos or even channels with published content, most still find the monetization process intimidating. So you have an account and you’re uploading content but that is not all you need […]
How to Beat Procrastination
Procrastination is a vice that almost everyone knows all too well. Whether in the workplace, at home, or in your social circles, procrastination is a monster that prevents you from getting things done. So, how does one break the habit and get back onto the train of productivity? In order to beat your procrastination, you […]
How to Crack Social Media Algorithms in 2019
In an era where social media marketing is used to create and promote a brand’s image, it is important to comprehend how the algorithms of various social media platforms work to accomplish these goals and help your business succeed. The Top Platforms for Social Media Marketing The top two platforms that brands are most interested […]
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