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You are here: Home / Archives for Content Marketing

Google Doodle Pays Tribute to Nusrat Fateh Ali Khan on his 67th Birthday

October 13, 2015 By Ayesha Sohaib

Everyday, we google to organize, manage and sort out our lives. From the simplest of things to the most random of questions, google does it all for us. In times where google dependency is reigning high, google will doodle an image to celebrate a certain day or a festival and subsequently everyone will stop for […]

Filed Under: Archives, Content Marketing, Networking

Tips on Writing an Amazing Newsletter

October 9, 2015 By Ayesha Sohaib

Newsletters play a key role in effective communication in organizations. Organizations are cluttered with communication through various media both digital and non digital. Due to the unique proposition of offering information from diverse areas in a rather small package, newsletters still have the potential to top the game. What businesses today need is a newsletter […]

Filed Under: Archives, Content Marketing, Human Resource, Networking, Social media, Storytelling, Websites, Writing

11 Things to Do After Writing a Blog Post

October 7, 2015 By Tania Haider

You have just written a fantastic blog post and you are really proud of it.  You can’t wait to publish and share it with the world.  But stop and take a moment, what should you do after writing a blog post?  As a consistent blogger, I thought this would be useful for myself and for […]

Filed Under: Archives, Content Marketing

How To Create An Effective Homepage

October 5, 2015 By Tania Haider

Stories start from the beginning and if the beginning is not engaging then no one will read till the end. Websites are also like that. The beginning of this story is the home page. It is so important to build a strong, well structured and engaging home page so that readers can see your messages […]

Filed Under: Archives, Content Marketing, Networking, Social media, Storytelling, Websites, Writing

How Brands Become a Success

October 4, 2015 By Tania Haider

Business competition is increasing daily, and it has never been more important to stand out and create a unique business identity through strategic branding. Sure, your quality products and services will make your business thrive, but never underestimate the power of effective branding. Brands develop the following characteristics to become a success: 1- Knowledge of […]

Filed Under: Archives, Content Marketing, Networking, Public Relations, Social media, Storytelling, Websites, Writing

Wordsmith Celebrated Eid-Ul-Azha With The Spirit of Amazing

October 2, 2015 By Tania Haider

I can’t believe that the Wordsmith Eid-Ul-Azha event was just last week.  As this was a first for the team, I wanted to make sure our readers got a first-hand overview of the event that took place at our offices on the 19th September 2015. Wordsmith celebrated Eid-Ul-Azha with a get together for the team […]

Filed Under: Archives, Content Marketing, Employee Relations, Social media, Storytelling, Websites, Writing

Habits of Highly Organized People

September 29, 2015 By Tania Haider

We all know people who are highly organized and super conscientious.  Those who take part in extracurricular activities and also have time to spare, are punctual and know exactly where to find everything everyone needs at a whim.  I’m not one of those people. Everyone wonders how they do it.  Organized people use a variety […]

Filed Under: Archives, Coaching, Content Marketing, Employee Relations, Websites, Writing

Top Tips for Naming Your Business

September 28, 2015 By Tania Haider

Naming your business is such an important decision and not to be taken lightly.  A company name can make or break your business. It makes all the difference when it comes to thrusting your business to success, instead of just getting by. E.g. which name would you choose? Cupcake Couture? Or Mary’s Cupcakes?  Cupcake Couture, […]

Filed Under: Archives, Content Marketing, Websites, Writing

10 Common Blog Writing Mistakes

September 24, 2015 By Tania Haider

Blogging can be such an effective means of communication.  It allows you to brand yourself, attract viewership, differentiate yourself from your competitors and generate business leads. Common mistakes can break the momentum of a great blog. All you have to do is fall prey to simple mistakes. Avoid the following blog writing mistakes to make […]

Filed Under: Archives, Content Marketing, Networking, Social media, Websites, Writing

Five Steps to Writing an Unforgettable ‘About Me’ Page

September 21, 2015 By Tania Haider

At one time or another you may find the need to write an ‘About Me’ page.  Whether it’s for a professional site, social media profile or a blog, you my dread the task at hand.  Take these five steps into account before publishing to ensure you have written an unforgettable ‘About Me’ page. The ‘Why’ […]

Filed Under: Archives, Content Marketing, Networking, Social media, Storytelling, Websites, Writing

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