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You are here: Home / Archives for Corporate Communication

5 great tips for your first job in corporate communication

July 2, 2013 By Sohaib Mustafa

first job at corporate communications

New beginnings are full of mixed emotions. Fear, excitement and plenty of nerves go around on the first day of any new venture. Your first PR job is no different.   So I am writing this one for those fresh grads who have a passion to make their careers in PR and Corporate communication and have […]

Filed Under: Archives, Coaching, Content Marketing, Networking, Public Relations, Writing Tagged With: Advertising and Marketing, Business, Communication, Company, Content marketing, Corporate Communication, Corporation, Internal communications, Marketing, Marketing communications, Organization, Public relations

How are you building brand advocates in your company

June 28, 2013 By Ayesha Sohaib

A common misconception in most organizations is that the only way to maximize their brand value is to focus on external stakeholders. This includes their paying customers, vendors, the media and regulators. These organizations fail to focus on one of their most important and influential stakeholder, the internal customer a.k.a the employee. Employees are just […]

Filed Under: Archives, Coaching, Content Marketing, Employee Relations, Human Resource, Infographics, Public Relations Tagged With: Brand, Business, Communication, Company, Corporate Communication, Customer, Human Resource, Human Resources, Organization, Six Sigma, Social media, Yahoo

What are infographics

May 30, 2013 By Ayesha Sohaib

Content is king, queen and completely royal. Yes, we all understand how important high quality content is in the world of PR and Corporate communication. Without a well written, precise and comprehensive Press Release, you can never get coverage. Without talking points, your spokespersons are as good as sitting ducks. Without content strategy, media companies […]

Filed Under: Archives, Content Marketing, Infographics, Public Relations Tagged With: Business, Content marketing, Content strategy, Corporate Communication, Graphic design, Infographic, infographics, Information graphics, LinkedIn, Marketing, Mass media, Press release, Public relations, Social media

5 steps to deliver your message through a communication plan

January 21, 2013 By Sohaib Mustafa

A communication plan tells you how to go about building an image for your organization. A communication plan is made up of messages you want to communicate to the audience, be it masses, your own employees or an online niche. Generally, your customer is your target audience. The basic job of a communication plan is […]

Filed Under: Archives, Coaching, Content Marketing, Networking, Public Relations Tagged With: Communication, Corporate Communication, Corporate Social Responsibility, Customer, Message, Organization, Social media, Target audience

How to ace your first day at a new job

October 30, 2012 By Sohaib Mustafa

You first day at your new job is important. You have gone through those grilling interviews, made your impression and gotten hired. You have convinced the employer that there is no one else who can do this better than you. And so you join your new company with a great attitude and brilliant ideas. At […]

Filed Under: Archives, Coaching, Employee Relations, Human Resource Tagged With: Brand, Business, Casual, Clothing, Communication, Consumer Goods and Services, Corporate Communication, Denim, Dress code, Employment, Human Resource, Public relations, Shopping, Smart casual, Social media

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