At one point or another, your company will need a press conference. Introducing a new product or service, tackling a negative perception or news about the organization, an important announcement, are all valid reasons for holding a press conference. Although the whole affair lasts for about 45 minutes, it could easily build or break it […]
5 steps to deliver your message through a communication plan
A communication plan tells you how to go about building an image for your organization. A communication plan is made up of messages you want to communicate to the audience, be it masses, your own employees or an online niche. Generally, your customer is your target audience. The basic job of a communication plan is […]