It’s just amazing to see how a quote can bring you perspective on something you are trying to achieve. Today, we will talk about content marketing quotes as a learning platform for businesses just starting out on their content marketing goals. We see businesses telling their stories. We have all seen Facebook‘s story. We have […]
How can you create videos for your own business
The concentration span of a gold-fish. Well, who would have thought we would be in a time and age where readers would become skimmers. And people would move on from one information site to another in a span of 8 seconds. This incredible fact has changed the way marketers looks at brands and marketing tactics. […]
Are you ready for crisis communication
[spacer] Crisis. The word sends a shudder of panic in PR teams across the world. No matter how big your organization is, how many storms it has weathered and how successful you have become, your crisis communication depends heavily on a number of factors. Your readiness. Timeliness. And most importantly your approach towards a crisis. […]
Why a personal brand is important for business
Ideas are like seeds. You can plant them and watch them grow or you can put them to waste. That’s a tree that never was. A flower that never bloomed and fruit you never watched grow. By sharing your ideas and building a knowledge base in your industry you can acquire the status of an […]
How social media can help you get hired
“You are known by the company you keep” has evolved into “you are known by the content you share on social media.” That is how things change when your profiles on social networks begin to talk about you as people, potential candidates and valuable resources. Your social media presence speaks volumes about what you like to do […]
Is your content marketing strategy working
“Traditional marketing talks at people. Content marketing talks with them,” says Doug Kessler, Creative Director and Co-founder at Velocity Partners. This is how content can create a dialogue, an interaction that works directly with people out there. The purpose of content marketing is to talk with people – to open up channels of communication and […]
What are infographics
Content is king, queen and completely royal. Yes, we all understand how important high quality content is in the world of PR and Corporate communication. Without a well written, precise and comprehensive Press Release, you can never get coverage. Without talking points, your spokespersons are as good as sitting ducks. Without content strategy, media companies […]
How to be a thought leader?
Inspiration comes in many forms. Sometimes the right music, a telling story and an emotional video will induce emotion in the audience. Sometimes just a wise quote will make people think. But the task of inspiring others is never easy or simple. It comes through insight, a world of experience and data that can be […]
5 steps to deliver your message through a communication plan
A communication plan tells you how to go about building an image for your organization. A communication plan is made up of messages you want to communicate to the audience, be it masses, your own employees or an online niche. Generally, your customer is your target audience. The basic job of a communication plan is […]
How to ace your first day at a new job
You first day at your new job is important. You have gone through those grilling interviews, made your impression and gotten hired. You have convinced the employer that there is no one else who can do this better than you. And so you join your new company with a great attitude and brilliant ideas. At […]