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You are here: Home / Archives for Sohaib Mustafa

8 steps to a successful Press Conference

May 29, 2013 By Sohaib Mustafa

At one point or another, your company will need a press conference. Introducing a new product or service, tackling a negative perception or news about the organization, an important announcement, are all valid reasons for holding a press conference. Although the whole affair lasts for about 45 minutes, it could easily build or break it […]

Filed Under: Archives, Coaching, Content Marketing, Human Resource, Infographics, Public Relations, Social media Tagged With: Media, Media event, Message, News conference, Press release, Promotion, Thursday, Wednesday

5 steps to deliver your message through a communication plan

January 21, 2013 By Sohaib Mustafa

A communication plan tells you how to go about building an image for your organization. A communication plan is made up of messages you want to communicate to the audience, be it masses, your own employees or an online niche. Generally, your customer is your target audience. The basic job of a communication plan is […]

Filed Under: Archives, Coaching, Content Marketing, Networking, Public Relations Tagged With: Communication, Corporate Communication, Corporate Social Responsibility, Customer, Message, Organization, Social media, Target audience

How to ace your first day at a new job

October 30, 2012 By Sohaib Mustafa

You first day at your new job is important. You have gone through those grilling interviews, made your impression and gotten hired. You have convinced the employer that there is no one else who can do this better than you. And so you join your new company with a great attitude and brilliant ideas. At […]

Filed Under: Archives, Coaching, Employee Relations, Human Resource Tagged With: Brand, Business, Casual, Clothing, Communication, Consumer Goods and Services, Corporate Communication, Denim, Dress code, Employment, Human Resource, Public relations, Shopping, Smart casual, Social media

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